Our new range is about to drop. Building on the popularity of our jeans, we’ve expanded the collection to include new a new denim style and button-down shirts alongside the usual graphic tees and sweatshirts. The range is themed around occult and magical imagery, from alchemy to B-movies via cosmic Egyptology, hypnosis and Michael Jackson’s Thriller jacket. Smelling a photo opportunity, we headed down to the G20 riots in London with Nash Money to photograph the new cut ‘n’ sew items.
The shirts are made right here in East London using fabrics sourced in the UK and are available in limited numbers only. The Le Mesmer shirt features a purple check fabric with turquoise pig suede elbow patches, while the Ticking shirt uses cotton ticking material with bias-cut elbow patches. The smart cut and fabrics are freshened up with unusual details such as the contrasting elbow patches, purple buttons at cuff and collar and Second Son flag label at the pocket.
The selvedge Regular Jeans and twill Stealth Jeans are also back, alongside the new acid-wash twill Slater jeans. Watch this space for more details when the new range and our new website drop…
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What an amazing shoot… i love it…
I hate to admit it, but you guys DESTROYED it.. the shoot at the riots! GENIUS!
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[...] Their accurately self proclaimed ‘Urban Poacher’ aesthetic was evident throughout their G20 themed lookbook. Their suede elbow patched shirt is particularly likely to find a spot in the coolography wardrobe [...]
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